Revisiting the fallacy of freemium: A year on

[Vivek Jain]

I have been following these interesting pricing iterations by Equals, as I am doing the same myself.

And freemium is working better for me, meaning there is no rule-of-thumb about pricing. Just better fitment than others.

[Matt Hodges]

Completely agree, Vivek! See: https://wrap-text.equals.com/p/the-perfect-pricing-model

[Vivek Jain]

Thanks for sharing this insightful piece Matt!