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Tell YOUR story when fundraising
Telling investors your company's story is arguably a founder/CEO’s most important job.
Sep 10
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Bobby Pinero
5
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Tell YOUR story when fundraising
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Startups shouldn't feel like walking a tightrope
Why success is found in getting the big things right, not in avoiding mistakes altogether
Aug 27
•
Ben McRedmond
7
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Startups shouldn't feel like walking a tightrope
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Building and taking a horizontal product to market is hard
We were warned. When it all got too dizzying, we went vertical. And it's working.
Aug 20
•
Bobby Pinero
7
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Building and taking a horizontal product to market is hard
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A/B testing is not for startups
Why false precision is your enemy in navigating the startup maze.
Aug 6
•
Ben McRedmond
6
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A/B testing is not for startups
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Finding position-market fit
In the search for product-market fit you also need to find position-market fit.
May 29
•
Matt Hodges
10
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Finding position-market fit
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Make ARR your North Star
ARR is the most important metric in any subscription business. It’s how investors will ultimately value it and where the rubber meets the road with your…
May 23
•
Bobby Pinero
1
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Make ARR your North Star
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Under the sheets: Our new query experience
Get our internal product spec with all the details of the Equals 24 query and filter experience.
May 21
•
Ben McRedmond
4
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Under the sheets: Our new query experience
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Three learnings that led to Equals 24
This week we launch Equals 24. It’s the culmination of three years of learnings and our biggest release since our initial launch. Here's how it came to…
May 14
•
Bobby Pinero
5
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Three learnings that led to Equals 24
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Under the sheets: Designing new charts
Get our internal product spec with all the details of our revamped charts.
Apr 30
•
Ben McRedmond
8
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Under the sheets: Designing new charts
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On publishing our first book
Writing a book sounds daunting. Because it is. This is the story of how we published The Ultimate Guide to ARR–all 72 pages of it. In three weeks.
Apr 16
•
Matt Hodges
1
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On publishing our first book
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Navigating your Idea Map
Avoid getting trapped in the early stage Idea Maze. Instead, free yourself to explore your Idea Map, where treasures wait.
Apr 3
•
Ben McRedmond
8
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Navigating your Idea Map
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The Ultimate Guide to ARR
Our first book captures decades of experience standing up ARR reporting at the likes of Intercom and Atlassian. It's a free masterclass in Annual…
Mar 19
•
Bobby Pinero
7
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The Ultimate Guide to ARR
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